Key to Markets (2025–Present): As Head of Marketing, Houtri is responsible for global brand strategy and multi-channel campaign execution across the Key to Markets and Key to Trading brands. The firm operates under dual regulation in Cyprus (CySEC) and Mauritius, with a growing focus on emerging markets such as LATAM and Africa. Her appointment signals a renewed focus on growth, digital innovation, and client engagement.
BDSwiss (2023–2024): Prior to joining Key to Markets, Houtri served as the Global Head of Marketing at BDSwiss. She spent 12 months at the firm and left towards the end of last year, when the broker appears to have faced financial problems. Most of the broker’s senior executive team left around the same or have since departed.
HFM (formerly HotForex) (2013–2023): Houtri began her career at HFM in 2013 as a Marketing Coordinator. Over the course of a decade, she was promoted on a couple of occasions and ultimately became Marketing Team Leader.
